Kimberly-Clark logo of a consumer goods manufacturer is designed as a combined mark consisting of a graphic symbol and the brand name. In front of the name there is a signature graphic element in the form of an abstract star-like symbol made up of several pointed rays directed in different directions. This symbol is used as part of the company’s official logo and visually distinguishes the mark from a plain text wordmark. The text part is set in a bold sans-serif typeface with clear, highly legible letterforms. The current version of the logo is used primarily in blue; inverted and monochrome versions are also applied depending on the medium. The logo is used in corporate materials, business documentation, product packaging, digital interfaces, and official company communications.
Kimberly-Clark Corporation is an American manufacturing company founded in 1872 that specializes in the development and production of personal care, baby care, medical, and household products. The company operates a full-cycle business model, including product development, manufacturing, and global distribution. The Kimberly-Clark portfolio includes international brands such as Huggies, Kleenex, Kotex, Scott, Depend, and others. The company’s products are available in more than 175 countries, and the corporation holds a strong position among the world’s largest consumer goods manufacturers.











