The SOKOLOV logo, for the Russian jewelry brand and retail chain, is used in two versions: as a wordmark and as a brand symbol. The wordmark consists of the brand name set in large black uppercase letters. The letters are set in a sans-serif typeface, with even line weight, rounded forms and tight spacing. The brand symbol looks like a black monogram: a large S intersects with a sharp V in the center. The name SOKOLOV comes from the surname of the brand’s founders, Alexey Sokolov and Elena Sokolova.
SOKOLOV is a Russian jewelry brand, retail chain and jewelry manufacturer. The brand’s history began in 1993, when Alexey Sokolov and Elena Sokolova created a small family workshop in Krasnoe-on-Volga near Kostroma. Today, the company brings together large-scale jewelry production, a precious metals refinery, wholesale distribution, its own stores, an online store and a mobile app. The SOKOLOV range includes gold and silver jewelry, pieces with precious and semi-precious stones, watches, accessories and gift items.
