The Zarina logo, a women’s fashion brand, is a wordmark rendered in uppercase letters using a sans-serif typeface. The lettering is built on clear geometric forms and balanced proportions, making it easy to read and suitable for use in both digital and print media. A distinctive feature of the logo is the letter “A”, designed in an open construction. It consists of two separate parts with a visible gap between them: the left part is an inclined vertical stroke that transitions into a short horizontal line and then breaks off, while the right part is formed as an inclined bar that visually overhangs the left element. This construction gives the mark a strong graphic accent while remaining within a restrained and strict typographic system. The logo is primarily used in monochrome versions, most often in black or white, emphasizing its versatility and adaptability.
Zarina is a Russian women’s clothing brand owned by Melon Fashion Group JSC. Founded in 1993, the brand focuses on creating casual and business apparel for women, oriented toward urban style and current fashion trends. Zarina develops a retail store network, online sales, and regularly updates its collections, combining a commercial approach with attention to design and material quality. The brand holds a stable position in the Russian fashion market and is among the well-known names in the affordable women’s clothing segment.
