The logo of Uzum Market, Uzbekistan’s largest marketplace, is based on Uzum’s brand identity. In the current version, the left side features a round yellow background containing a tilted purple panel with rounded corners, inside which there is a white letter U with a separate vertical stroke above its center. To the right is the name uzum market, set in the brand’s sans-serif typeface in the same purple color. This design maintains a direct connection with the main Uzum brand, while the word market immediately indicates the format of the service. The name Uzum comes from the Uzbek word for “grape”, which the company associates with the idea of bringing different services together within a single ecosystem.
Uzum Market was the first service launched under the Uzum brand in Uzbekistan in 2022. The platform operates a national marketplace with a broad product range, nationwide delivery, pickup points, and infrastructure for sellers. By July 2023, the service had processed more than 1 million orders in a single month, and by 2024–2025 more than 11,000 entrepreneurs were selling on the platform, while the marketplace had already reached an audience of over 10 million users. Uzum Market remains one of the core businesses within the country’s largest digital platform and an important part of the Uzum ecosystem.
