The Venmo logo, used for the American payment app for money transfers and payments, consists of a wordmark. The name is set in a large bold slanted sans-serif font in the brand’s bright blue color. The letters have compact rounded shapes and a noticeable overall slant to the right, which makes the wordmark look dynamic. The first letter v is wide and angular, and its right side has a slight inward curve. The other letters keep an even line weight and soft rounded forms. In the brand guide, the main logo is specifically the Venmo wordmark, which is used in blue on a light background or in white on a blue background.
Venmo is an American digital payments app that is part of the PayPal ecosystem. The service has been operating since 2009 and originally became known as an app for fast social payments between friends. With Venmo, users can send and receive money, split bills and expenses, transfer funds between Venmo and a bank account, pay for purchases in apps and online, pay small businesses, use the Venmo Debit Card, and access other financial features. The service is primarily aimed at users in the United States and is closely connected with bank accounts, cards, and mobile payments.
