
The “My Documents” logo features a stylized shield incorporating elements reminiscent of a document, a coat of arms, and a geolocation marker. At its center is a symbol evoking the “one-stop-shop” approach, with a brown-red-beige color palette conveying reliability, accessibility, and modernity. The logo was introduced during the MFC rebranding in 2014 to create a unified and recognizable visual identity.
The “My Documents” brand represents the network of multifunctional centers (MFCs) operating across Russia since 2007. Under this common logo, offline offices, mobile apps, and web services offer a wide range of government services—from passport issuance to business registration and social support. The brand emphasizes convenience, digitalization, and openness, simplifying citizens’ interactions with the government.




