The Magnit retail chain logo features a stylized letter “M” framed by two curved lines resembling hands. These elements represent care and attention toward customers. The logo retains its signature red color and has become more streamlined and digital-friendly. The brand refresh took place in 2019 and covers all store formats. The updated logo was designed for visibility and versatility—clean and clear on storefronts and mobile apps.
Magnit was founded in 1994 in Krasnodar by entrepreneur Sergey Galitsky. Starting from wholesale trade, the brand quickly moved into retail and became one of the leaders in the Russian market. Today the network includes over 31,000 stores in 72 regions of Russia, covering convenience stores, supermarkets, drugstores, pharmacies, and wholesale outlets. Magnit actively develops its own logistics and production, including greenhouses, farms, and processing facilities. The company targets mainstream consumers and builds its strategy on accessibility, wide presence, and a robust loyalty program.
