The Bluesky logo, for the American social network, is used as a butterfly symbol and a wordmark. The icon is built as a butterfly: two wings are formed by four symmetrical rounded elements that meet in the center. The text version consists of the name Bluesky set in large sans-serif letters. Depending on the background, the logo can be used in blue, white or black. In 2023, Bluesky replaced its previous image of a blue sky with clouds with a butterfly symbol called “social butterfly”. The name Bluesky in English is connected with the image of a blue sky.
Bluesky Social, PBC is an American company and microblogging social platform that runs on the open AT Protocol. The project began as an initiative inside Twitter in 2019, later became an independent company and developed into a separate social network. Bluesky allows users to publish short posts, images and videos, follow other authors, choose feeds, manage moderation and keep account portability within an open social network.
