
The Burberry logo since 2023 combines an elegant serif font with the return of the iconic equestrian knight on horseback, holding a flag and the Latin word “Prorsum,” meaning “forward.” The brand has reverted to a more classical style, abandoning the minimalist symbol-free logo used in previous years. The current logo emphasizes continuity and British heritage, blending modernity and tradition. The logo elements can be used together or separately—the emblem suits premium positioning, while the word Burberry remains recognizable and versatile across different media.
Burberry was founded in 1856 by Thomas Burberry and began with the development of functional clothing, including the legendary trench coat and the innovative gabardine fabric of its time. Over time, the brand grew into one of Britain’s leading fashion houses with a global presence, covering clothing, accessories, fragrances, and footwear. Burberry stores are located in more than 50 countries. Today’s direction combines a focus on sustainability, technology, and street style, maintaining a strong connection to the brand’s history and British heritage.











