The Hisense logo, used by a home appliances and climate solutions manufacturer, is a wordmark with the brand name set in bold, slightly slanted letters that appear horizontally stretched. The primary version uses the brand’s turquoise-green color; for high-contrast applications, an inverted version is used—white lettering on a turquoise-green rectangle. Single-color versions (black or white) are also used depending on the background. The name Hisense is the Latin spelling of the company’s Chinese name “海信” (Haixin): the first character “海” means “sea”, and the second “信” means “trust” or “reliability”.
Hisense Group is a Chinese multinational company founded in 1969 in Qingdao (China), originating from the Qingdao No. 2 Radio Factory. Over time, it became a major manufacturer of consumer electronics and home appliances, including TVs and displays, refrigerators, washing machines, as well as air conditioners and indoor climate solutions for residential and commercial use. Hisense operates globally through a network of divisions and brands, developing its manufacturing and engineering capabilities across home electronics and appliances.













