
The Lenta.ru logo consists of the brand name in a sans-serif font, where the letter “E” visually resembles the number 3 rotated horizontally — this unusual design gives it distinctive recognition. The first version of the logo was created by Artemy Lebedev Studio and introduced in September 1999. In August 2021, changes were made: the logo was officially updated — the new version is displayed on the publication’s resources.
LLC “Lenta.Ru” is one of the largest Russian news internet portals, founded in 1999 by a group of journalists, with Natalia Sindeeva and Anton Nosik playing key roles. The project was among the first in Russia to publish breaking news in digital format, which led to rapid growth and a wide audience. Today, Lenta.Ru is owned by the SBER holding, continues to develop actively, offering diverse content on politics, economics, culture, and other current topics. The company’s office is located in Moscow, and the website serves millions of users daily.




