The Notion logo, used by the platform for organizing documents, notes, knowledge bases, and workflows, in its current version appears as a pseudo-three-dimensional black-and-white cube on a white background, drawn with a thick outline, with a capital serif “N” placed on its front face. The left side face is filled with a solid color. In the icon version, the sign is additionally outlined on the outside with a thick white border with rounded corners, while in the extended version it is accompanied by the black Notion wordmark in a simple sans-serif typeface.
Notion is part of the ecosystem of the American company Notion Labs, Inc., based in San Francisco. The project was launched in 2013 and saw strong growth after the release of Notion 2.0 in 2018. The company now positions the product as an AI workspace, bringing together documents, knowledge bases, projects, search, integrations, Notion AI, Notion Calendar, Notion Mail, Enterprise Search, and AI Meeting Notes. The service is widely used: Notion reports more than 100 million users worldwide, trust from 98% of the companies on the Forbes Cloud 100 list, use in 62% of Fortune 100 companies, and adoption by more than half of Y Combinator companies.
