The “Yandex Performers” logo, a service for finding specialists and ordering services, is designed as a combination of a graphic mark and a text inscription. The graphic part is a dark-colored circle containing two partially overlapping rounded rectangles: the upper one is red and the lower one is yellow. This composition is used as the service icon and can be perceived as a visual metaphor of help, where one element “supports” another. In the text version, the icon is followed by Yandex’s “Ya” brand mark and then the service name set in a sans-serif typeface.
“Yandex Performers” is a Yandex service that helps users find performers for different tasks and services and get in touch with them. The platform features specialists and companies across various categories of work, and users can choose a suitable performer based on service descriptions, terms, and other parameters, then discuss the order details directly. Previously, the product was known as “Yandex Services” and was later renamed “Yandex Performers”; the renaming is related to the fact that the new name more accurately describes the platform’s purpose—finding performers for specific tasks.













