The Pagani logo is a horizontally stretched oval with a black outline, containing the brand name PAGANI in all caps, set in a simple geometric font. This version of the logo has been in use since 2005, when the company moved away from the more complex design with additional graphic elements. It is now used on official resources, documents, and the cars themselves, reflecting the brand’s technical and restrained image.
Pagani Automobili S.p.A. is an Italian hypercar manufacturer founded in 1992 by engineer Horacio Pagani. The headquarters is located in San Cesario sul Panaro, near Modena. Pagani is known for its models Zonda, Huayra, and Utopia, each hand-built in limited numbers. The brand combines innovative materials — such as carbon fiber and carbo-titanium — with technical precision and a high level of customization. All vehicles are powered by Mercedes-AMG V12 engines and are aimed at collectors and enthusiasts seeking exclusivity and engineering excellence.





