The connection between the Guinness beer brand and the Book of Records dates back to the early 1950s. Brewery manager Sir Hugh Beaver proposed creating a reference guide to settle record-related disputes that often arose in pubs. In 1955, the first edition of Guinness World Records was published, originally conceived as a promotional project. Over time, the book of records became an independent international brand, no longer legally connected to Guinness beer.
Automobiles
Here you will find logos of car brands and companies from around the world. You can download the logos for free in vector SVG format or PNG with a transparent background — in the latest version and high quality.

How the Guinness beer brand is connected to the Book of Records

The Nike logo only cost $35
The Nike logo — the famous “Swoosh” — was designed in 1971 by design student Carolyn Davidson. She received only $35 for her work. Co-founder Phil Knight admitted that he didn’t particularly like the logo, but that he would “get used to it over time.” Later, when Nike became a successful brand, Carolyn received a gold ring with the logo and company shares in gratitude, which made her a millionaire.

How did the McDonald’s logo come about?
The legendary “Golden Arches” of McDonald’s were not originally a logo, but part of the restaurant design in the 1950s — the curved structures on either side of the buildings caught the attention of passersby. In 1962, designer Jim Schindler saw potential in them and joined the arches into the shape of an “M”. This iconic emblem was born and is now recognized by millions worldwide as a symbol of fast and affordable food.

FedEx in “Cast Away” — not a dime spent on advertising
FedEx became part of the storyline in the cult film “Cast Away” (2000) starring Tom Hanks, without spending a dollar on advertising. The company provided props, uniforms, and logistical expertise to create a realistic image of a delivery service. In return, it gained worldwide recognition — the FedEx logo became a symbol of reliability, and the brand is firmly associated with the story of survival and returning home.

The world’s first automatic electric kettle
Before 1955, you had to watch the boiling water yourself — look away for a second, and it would spill over. Russell Hobbs solved this problem by releasing the K1 — the world’s first electric kettle with automatic shut-off. The new product quickly conquered British kitchens and then the entire world. What seemed like a simple innovation became a true household revolution and marked the beginning of the smart appliance era no one had even dreamed of.





















































































