
The Bacardi Limited logo, of the company that owns and operates an international portfolio of alcoholic beverage brands, is designed as a combined mark. At the top is a circular emblem featuring a bat with outstretched wings. Below it is the name BACARDI LIMITED, set in uppercase letters in a serif typeface. In current versions, the logo is used in gold, as well as in black and white depending on the medium and background. This composition is used in corporate materials and official communications of the company.
Bacardi Limited is a private international company founded in 1862 in Cuba by Don Facundo Bacardí Massó. The company’s history began with the production of rum, after which the family business gradually expanded beyond Cuba. Over time, Bacardi Limited formed a global structure combining production, distribution, and management of alcoholic beverage brands in different countries. Today, the company owns and develops a portfolio of well-known international brands, including Bacardi, Martini, Grey Goose, Dewar’s, and others, operates in key global markets, and remains one of the largest private companies in the alcohol industry.










