BMW – Download logo in SVG vector or PNG image

The logo is available for download without a background (on a transparent base) for your convenience. By downloading the logo, you agree to the terms of use.

The PNG version may differ from the SVG and contain complex raster graphics, such as shadows, blurs, 3D effects, and gradients.

The original size of the PNG is 1000px on its longest side.

Downloads: 468

Choose the logo width for website integration

<a href="https://logo-teka.com/en/bmw/"><img src="https://logo-teka.com/wp-content/uploads/2025/06/bmw-logo.svg" alt="SVG logo BMW" style="max-width:200px;" /></a>

Copy the SVG code to embed on website

<a href="https://logo-teka.com/en/bmw/"><img src="https://logo-teka.com/wp-content/uploads/2025/06/bmw-logo.png" alt="PNG logo BMW" style="max-width:200px;" /></a>

Copy the PNG code to embed on website

Where and how can I use it?

SVG format

It’s a lightweight vector format (in kilobytes) that’s ideal for use on websites, in mobile apps, and for print. Thanks to its scalability to any size without loss of quality, it can be scaled from the size of an icon to a banner on a building. The file is easily editable in popular graphics editors such as Figma, Adobe Illustrator, CorelDRAW, and others, and opens in Photoshop without any issues.

PNG format

It’s a raster format with support for transparent backgrounds, making it ideal for use on websites, web graphics, in presentations, documents, and social media. PNG preserves high image quality at its original size, but may lose sharpness and become blurred when enlarged. The file easily opens and is used in popular editors such as Photoshop, GIMP, Canva, Figma, and most standard image viewers.

BMW’s round logo traces its origins to the emblem of Rapp Motorenwerke. Inside, alternating white and blue sectors symbolize the colors of the Bavarian flag and simultaneously depict a rotating propeller against the sky — a nod to the company’s aviation heritage.

In 2020, BMW introduced an updated logo: a flat 2D design with a transparent outer ring and modern typography. This new style emphasizes the brand’s commitment to openness and a digital future. However, the classic version continues to be used on vehicles.

BMW (Bayerische Motoren Werke AG) is a German brand founded in 1916. Starting with aircraft engines, the company became a leader in producing premium automobiles.

Today, BMW owns the brands MINI and Rolls-Royce, develops electric vehicles (BMW i series), and actively integrates digital technologies. The slogan “Freude am Fahren” reflects the company’s philosophy: a combination of engineering precision, dynamics, and comfort.

A little secret of the Ford logo

The Ford logo, with its iconic blue oval and elegant script, was first used in 1907. Here’s a fun fact: the famous handwritten font associated with the brand wasn’t actually created by Henry Ford himself, but by a company designer who simply copied his autograph! So every time you see the Ford logo, you’re looking at the “handwriting” of someone who never imagined it would become so iconic.

Mercedes-Benz: a drawing from a postcard

Gottlieb Daimler drew a three-pointed star on a postcard for his wife, writing that it would one day shine over every engine and factory he built. After his death, his sons turned this symbol into a logo. The three points represent the company’s ambition to succeed on land, sea, and air. A four-pointed version was also patented, but the three-pointed one was chosen for its stronger visual impact. Since then, the core of the logo has remained unchanged.

FedEx in “Cast Away” — not a dime spent on advertising

FedEx became part of the storyline in the cult film “Cast Away” (2000) starring Tom Hanks, without spending a dollar on advertising. The company provided props, uniforms, and logistical expertise to create a realistic image of a delivery service. In return, it gained worldwide recognition — the FedEx logo became a symbol of reliability, and the brand is firmly associated with the story of survival and returning home.

How did the McDonald’s logo come about?

The legendary “Golden Arches” of McDonald’s were not originally a logo, but part of the restaurant design in the 1950s — the curved structures on either side of the buildings caught the attention of passersby. In 1962, designer Jim Schindler saw potential in them and joined the arches into the shape of an “M”. This iconic emblem was born and is now recognized by millions worldwide as a symbol of fast and affordable food.

Coca-Cola is the most recognizable logo in the world

The Coca-Cola logo is often called the most recognizable in the world. Research by Nielsen, Interbrand and YouGov shows that people across the globe instantly recognize the signature Spencerian lettering. This visual style has been used since the late 19th century, and over the decades it has become part of global culture: the brand is present in more than 200 countries, and its logo is considered one of the key icons of world marketing.