The inDrive logo, belonging to a ride and transportation ordering service, is designed as a combination of a graphic mark and a text inscription. The graphic part is a yellow-green square with rounded corners, inside which an integrated “iD” symbol is placed: the lowercase letter “i” forms the left part of the letter “D”, together creating a single monogram. In the full version, the brand name is placed next to it in bold dark-colored sans-serif lettering, while the graphic mark is also used as a standalone element for app icons, interfaces, and branding.
inDrive is an international ride-hailing service founded in 2013 in the Russian city of Yakutsk. The project was created as an alternative to fixed tariffs and was initially built around a model in which the passenger proposes the fare and chooses the driver. Today, the inDrive brand is developed by SUOL Innovations Ltd, a Cyprus-registered company responsible for the international operations and management of the service. The company develops urban and intercity rides as well as additional services, bringing them together within the inDrive platform ecosystem.














