The legendary “Golden Arches” of McDonald’s were not originally a logo, but part of the restaurant design in the 1950s — the curved structures on either side of the buildings caught the attention of passersby. In 1962, designer Jim Schindler saw potential in them and joined the arches into the shape of an “M”. This iconic emblem was born and is now recognized by millions worldwide as a symbol of fast and affordable food.
Transport
Logos of transport companies and services for urban and intercity mobility are collected in this category: metro systems, buses, trams, trolleybuses, trains, suburban rail, ground public transport, taxi services and carsharing. Here you will find logos used on vehicles, in mobile apps, route maps and navigation materials.
All logos are available for free download in SVG vector format and PNG with transparent background. These formats are suitable for design, printing, infographics, route maps, presentations, websites, mobile services and any projects related to transport. The collection is regularly updated and contains current versions of transport system logos.

How did the McDonald’s logo come about?

The Nike logo only cost $35
The Nike logo — the famous “Swoosh” — was designed in 1971 by design student Carolyn Davidson. She received only $35 for her work. Co-founder Phil Knight admitted that he didn’t particularly like the logo, but that he would “get used to it over time.” Later, when Nike became a successful brand, Carolyn received a gold ring with the logo and company shares in gratitude, which made her a millionaire.

When the perfect domain is taken, eBay is born
The company was originally called Echo Bay Technology Group — named after a picturesque bay near founder Pierre Omidyar’s home. But the domain echobay.com was already taken (by a gold mining company), so Omidyar simply shortened it to ebay.com. That’s how a name that would become a global brand was born — completely by chance, but forever part of e-commerce history.

Interesting fact about the Apple logo
The first Apple logo, depicting Newton under an apple tree, was created in 1976 by company co-founder Ronald Wayne. However, in 1977, the now-famous bitten apple logo appeared, designed by graphic designer Rob Janoff. Rob received about $500 for his work — and no royalties, even though the logo became one of the most recognizable in the world.

Mercedes-Benz: a drawing from a postcard
Gottlieb Daimler drew a three-pointed star on a postcard for his wife, writing that it would one day shine over every engine and factory he built. After his death, his sons turned this symbol into a logo. The three points represent the company’s ambition to succeed on land, sea, and air. A four-pointed version was also patented, but the three-pointed one was chosen for its stronger visual impact. Since then, the core of the logo has remained unchanged.




