The Molson Coors logo, representing an international company that produces beer and other beverages, consists of a graphic mark and the Molson Coors Beverage Company name. The words “MOLSON” and “COORS” are arranged one above the other in large uppercase letters, while the words “beverage company” appear on two lines to the right of “COORS.” On the left is a graphic mark made up of intersecting rounded shapes in golden yellow, orange, and light blue, separated by white lines. The design is based on the image of a pint glass used in the former MillerCoors corporate identity. The golden-yellow color is associated with the company’s brewing heritage, while orange and shades of blue became part of the updated brand palette. The current visual identity was introduced in 2020, giving the Molson and Coors names equal visual prominence. For light backgrounds, the wordmark is dark blue, while for dark backgrounds it is white, with the colored graphic mark retained in both versions.
Molson Coors Beverage Company is an international beverage company with Canadian and American roots, producing beer and other beverages. It was formed in 2005 through the merger of Canada’s Molson and America’s Coors. Molson’s history dates back to 1786, when John Molson opened a brewery in Montreal, while Coors traces its history to 1873, when Adolph Coors founded a brewery in Golden, Colorado. In 2020, the company changed its name from Molson Coors Brewing Company to Molson Coors Beverage Company, reflecting the expansion of its business beyond traditional beer. Its portfolio includes Coors Light, Miller Lite, Coors Banquet, Molson Canadian, Carling, Staropramen, Blue Moon, and other alcoholic and non-alcoholic beverages.
