
The SANY logo for construction and industrial heavy equipment is designed as a combined mark consisting of a graphic symbol and the brand name in text. The main element is a circle containing a dynamic three-blade shape with sharp forms oriented in a rotational direction. The graphic symbol is used both independently and together with the SANY wordmark, set in bold uppercase sans-serif letters. In the current version, the logo is predominantly used in red and allows for horizontal and vertical layouts, as reflected in the official versions of the brand mark.
SANY Group is a major Chinese industrial group founded in 1989. The full official name is SANY Heavy Industry Co., Ltd., which is the group’s core company. The group specializes in the production of construction and road machinery, including excavators, truck cranes, crawler cranes, concrete equipment, lifting machinery, and solutions for infrastructure projects. Over the years, SANY has grown into one of the world’s largest manufacturers of heavy equipment, with production facilities and research centers in China and abroad, and the brand is widely represented on international markets, holding a strong position in the global heavy machinery industry.










