The Shazam logo, used for Apple’s music recognition service, consists of a round blue icon and a version with text. The current icon is a circle with a gradient from light blue to blue, containing a white mark made of two curved connected elements. Visually, the mark looks like two parts of a chain or two arcs linked together, forming the recognizable Shazam symbol. In the version with text, the Shazam name is placed next to the icon in a black bold sans-serif typeface with rounded letter shapes. The name Shazam is associated with an English interjection used to express a sudden appearance or magical action, which matches the main idea of the service: quickly identifying music from a short audio fragment.
Shazam is an app and service for music recognition, created by the British company Shazam Entertainment and owned by Apple Inc. from the United States since 2018. The service identifies songs from an audio fragment, shows the track title and artist, and helps users open the song, lyrics, music video, or other related materials. The first versions of Shazam appeared in the early 2000s as a phone service for identifying music, and later the product became a mobile app for iPhone, Android, and other platforms. Today, Shazam is integrated into the Apple ecosystem, works as a standalone app, and is used by listeners, artists, labels, and media for discovering music, promoting tracks, and analyzing audience interest.





