Smartavia logo consists of two stylized airplane icons in dark purple and coral red, touching wings. This composition creates a compass arrow shape, emphasizing direction and movement. Next to the graphic element is the word “smartavia” written in a simple lowercase sans-serif font. The current logo was introduced in 2019 as part of a rebranding following the abandonment of the previous name, Nordavia. The new style reflects a focus on a fresh and tech-oriented image.
Smartavia is a Russian airline based in Arkhangelsk and St. Petersburg, focused on scheduled and affordable flights. Formerly known as Nordavia, the company completed a full brand and fleet renewal in 2019. Its fleet mainly consists of modern Boeing 737-800 and Airbus A320neo aircraft, serving domestic and near-abroad destinations. Smartavia operates dozens of routes, including major cities, resorts, and remote areas. The airline focuses on service digitalization, cost efficiency, and passenger comfort by developing its mobile app, fast online check-in, and flexible fares. Thanks to stable growth and clear pricing, the brand is strengthening its position among Russia’s leading carriers.
