The Citilink network logo features a white letter “C” positioned on an orange plaque with rounded corners. The symbol is slightly rotated to create a flat pseudo‑isometric effect, adding a sense of digital volume and dynamism. To the right, the brand name “Citilink” is displayed in a simple geometric sans‑serif font. This logo version has been in use since the 2021 refresh of the corporate identity, emphasizing the company’s focus on e‑commerce.
Citilink is one of Russia’s leading electronics and home appliance retailers, operating since 2008 both online and through physical stores. The company hosts over 50,000 items across its online platform and offline formats, including Midi and Maxi stores and pick‑up points nationwide. Part of the Merlion Group, Citilink offers services such as PC assembly, device installation, IT outsourcing, and equipment insurance. Its omnichannel strategy ensures convenient shopping experiences via digital and offline touchpoints across Russia.
