
The Kubota logo of the agricultural and construction equipment manufacturer is a teal wordmark made of broad, rounded letters. The K has straight diagonal strokes, while softer curves shape the remaining letters. The primary version displays the brand name on its own. A second lockup places the smaller, dark “For Earth, For Life” statement above the same wordmark. Both versions preserve the lettering used across Kubota machinery, documents and company materials, making the brand recognizable in different settings.
Kubota Corporation is a Japanese company established in 1890 by Gonshiro Kubota as a metal casting business. Its early work included iron pipes for water supply, and the company later helped mechanize agriculture. Today it makes tractors, other farm machinery, compact construction equipment, engines and products for water infrastructure. Kubota connects these activities with food production, water and the environment. Its “For Earth, For Life” statement expresses that wider focus rather than describing a single product line.






